ORIFLAME INDIA – 25TH ANNIVERSARY CELEBRATION

A quarter-century milestone, brought to life through virtual production and immersive storytelling. To celebrate 25 years of Oriflame India, Creative Factory designed and delivered a large-scale virtual event that combined green screen production, camera tracking, and visual effects to create a dynamic broadcast experience for audiences across the country.

Held on 14 December 2020, the celebration reached more than 44,000 viewers live, with over 13,000 joining on YouTube and 31,000 on Facebook. The objective was to create an experience that felt larger than a conventional online event, giving remote audiences the energy and excitement of a live celebration.

The production was built around advanced virtual production techniques. Using green screen technology and real-time camera tracking, presenters and performers were placed within immersive digital environments that evolved throughout the programme. Rather than static virtual backgrounds, the event featured cinematic spaces that responded naturally to camera movement, creating depth, realism, and a more engaging viewing experience.

Visual effects and digital storytelling were carefully integrated into the production, allowing the event to transition seamlessly between business presentations, celebrations, recognitions, and entertainment segments. Every environment was designed to reinforce the significance of the twenty-five-year milestone while maintaining a fresh and contemporary visual identity.

From creative concept and virtual environment design to green screen production, VFX integration, and broadcast delivery, Creative Factory orchestrated every aspect of the experience to ensure a polished and technically seamless production.

The result was a landmark virtual celebration that demonstrated how technology and storytelling can bring thousands of people together, regardless of location, creating a shared moment of pride and connection for the Oriflame community.

We extend our sincere gratitude to Oriflame India for their continued trust and confidence, and to all our partners and collaborators whose dedication and expertise helped bring this milestone celebration to life.